Shrink sleeves: all-round printable sleeves for packaging

Shrink sleeve labels dominated the entries for the International Sleeve Label Awards 2020. The winners have now been announced.
Winner Sleeve Award 2020 Winner Sleeve Award 2020
Winner of the International Sleeve Label Awards 2020 (Image: AWA)

Entries for the 2020 AWA International Sleeve Label Awards were accepted shortly before the outbreak of the COVID-19 pandemic, and now the winners have been announced during the AWAVirtual International Sleeve Label Conference & Exhibition 2020.

Applications with shrink-sleeve labels dominated the large number of entries received - a reflection of the current situation. Popularity of this technology on the packaging market. The winners are therefore shrink sleeve applications that not only demonstrated technological perfection and outstanding design, but also the use of the latest print finishes.

International Sleeve Label Awards for sustainable sleeves

The US company McDowell Label was not only the winner in the Heat-shrink TD Sleeves category, but was also recognised as ‚Best in Show‘ for its labels on containers of a limited 10th anniversary edition of the pre-workout energy supplement C4 Dynasty. The sleeve with a complex brand design and good production properties offers Ten colours, combination varnishes, razor-sharp screening and two types of holographic foiling.

Sleever International received the award for a Contribution to environmental protection in the area of sustainable packaging. It is the first commercial application for their LDPET sleeve films for the food sector, labelling PET bottles with San Pellegrino Essenza water.

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Sleeve Award 2020 for San Pellegrino
(Image: AWA)

Transparency, good printability of the films and the possibility of producing food-grade rPET in the PET recycling process - the judges considered this to be a major advantage. Progress in terms of the environmental friendliness of sleeve labels.

The judges also awarded two Certificates of Merit in the Heat-shrink TD Sleeves category. The Polish company Masterpress received its certificate for the hybrid printing of luxurious Grand Prix Limited Edition Formula 1 racing bottle labels on Stock Prestige Vodka, which is appropriately coloured from top to bottom. with a soft-touch rubber tyre surface effect is provided.

The Canadian company Fast Track Packaging was also honoured for its heat-shrink TD sleeves on cans of Impériale Choco Noisette Stout, which offer a cost-effective, high-quality, Tactile metallic surface without metallic colours delivered.

SourceAWA