On 1 April, Koenig & Bauer spun off the digital unit previously managed under the Group umbrella from the holding company. It will become the wholly-owned subsidiary Koenig & Bauer Kyana GmbH, which will be embedded in the Special & New Technologies segment.
Sandra Wagner, previously VP of Digitalisation at Koenig & Bauer, has been appointed managing director of Koenig & Bauer Kyana GmbH. The independent positioning of the machine manufacturer's software innovation hub marks an important milestone in the consistent digitalisation of the company. Implementation of the company's digital strategy. Koenig & Bauer Kyana continues to concentrate on the Development of digital business models as well as AI and data-based solutions along the entire life cycle of print products. By spinning off the Software Innovation Hub as an independent business unit, the company is emphasising its commitment to providing optimal customer service in the digital age.
The transformation into an independent software company enables the targeted Development and expansion of specialised areas such as Digital Sales, a dedicated onboarding and support team and ongoing customer support from the Customer Success Management department.
(Image: Koenig & Bauer)
Proven expertise in the field of digitalisation
In addition to the development of a comprehensive digitalisation strategy and the Building a solid IT and cloud infrastructure in collaboration with IT, the technology partnerships that Koenig & Bauer has entered into with experienced technology companies are a key success factor. Together with them, among others, the digital unit has successfully placed digital products on the market that are used by customers. to optimise our own production processes can be utilised. The digital product portfolio already includes the following established solutions:
- myKyana: The central portal for the digital product world
- Kyana Assist: The AI-supported chatbot for quick help and problem solving
- Kyana Data: The intelligent production data analysis tool
- VisuEnergy X: The energy management system specially optimised for the printing and packaging industry
Connected packaging and the expansion of AI-based applications
In addition to the products of the Kyana ecosystem, which specifically tailored to the needs of classic machine users the digital product portfolio will be expanded by the Connected Packaging solution presented at drupa 2024, which a bridge between analogue packaging and the digital world and branded companies completely new opportunities to enter into dialogue with their customers. The existing digital product portfolio is being continuously to further AI and data-based applications supplemented.
Strategic importance for Koenig & Bauer
The spin-off into Koenig & Bauer Kyana GmbH is the next logical step in the consistent implementation of Koenig & Bauer's digital strategy. „Digitalisation is a key driver of innovation and progress in our industry,“ explains Christian Steinmaßl, who as a member of the group management is responsible for various business units in the newly created Special & New Technologies segment. „With Koenig & Bauer Kyana GmbH, we are in a position to, bundle expertise in the area of digitalisation in a more targeted manner. Growth in this promising market segment will continue to be driven forward while maintaining close integration with the Group strategy.“ Koenig & Bauer Kyana will continue to work closely with the other Koenig & Bauer divisions in order to utilise synergies and offer customers a holistic approach to solutions.
SourceKoenig & Bauer
