Online retailer Cyberport is working with Thimm to optimise its shipping processes with a new packaging solution using digitally printed barcodes. The technology replaces traditional labels, speeds up logistics and reduces errors.
Online retail places high demands on packaging solutions. Fast throughput times, process reliability and efficient use of resources are crucial for smooth logistics processes and a positive customer experience. In order to meet these requirements, the German online retailer for electronics, Cyberport, relies on shipping packaging from Thimm, in which digital barcodes can be printed directly onto the cardboard - and thus replaced classic labels.
„Our aim was to find a packaging solution that would optimise our shipping process, make it more sustainable and at the same time ensure fast, error-free delivery for our customers. Improving the packing line was particularly important to us - especially with regard to the legibility and traceability of the packaging.“
Stefan Köhler, CFO of Cyberport SE
Cyberport relies on Thimm's digital printing expertise for future-proof shipping logistics. „Digital printing allows consecutive barcodes to be applied directly to the corrugated cardboard packaging. They enable Automated allocation of order and carton as well as seamless tracking of each individual package“ explains press officer Valerie Hornig. This speeds up logistics processes, reduces manual work steps and lowers the error rate - which increases the efficiency of the entire process.
The shipping packaging is available in four different sizes - This allows the appropriate packaging size to be selected depending on the size of the order in order to avoid empty space. To ensure the necessary stability, an EB double flute is used for larger packaging formats. For smaller packaging, a single-wall B-flute is used, which offers sufficient stability for lighter products. The packaging has an automatic base, which enables it to be erected quickly and therefore simplifies the workflows in the packaging process.
The solution also has advantages in terms of resource conservation and product protection. As no additional labels are required, less material is needed. The packaging size can also be flexibly adapted to the order quantity. This can reduce the shipping volume and helps to make material and transport costs more efficient. The sturdy packaging protects sensitive technology products during transport and an inconspicuous design helps to make the contents not immediately recognisable, thus reducing the risk of theft.
Source: Thimm
