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Trade fairs extend strategic partnership

Pack Expo and Anuga FoodTec extend their strategic partnership to promote packaging and processing solutions.

Pack Expo and Anuga FoodTec Pack Expo and Anuga FoodTec extend their strategic partnership. Together they want to promote packaging and processing solutions worldwide. The organisers PMMI and Koelnmesse GmbH are joining forces. 

Together, the organisers want to Promote and expand trade fairs in the packaging and processing industry. The partnership agreement provides for a Mutual advertising support and exhibition opportunities at selected events organised by the partner ahead. Koelnmesse will support PMMI in marketing the events in the USA and Mexico. Conversely, PMMI will also promote Koelnmesse's events in Germany and Colombia.

"PMMI has been working with Koelnmesse for many years and is looking forward to this extended partnership to jointly promote our trade fairs worldwide."

Jim PittasPresident and CEO of PMMI

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"For the food and beverage supply industry, the joint network of PMMI and Koelnmesse offers countless opportunities to participate in important target markets around the globe. More and more companies are adapting their strategy to different customer regions in order to be less dependent on singular market effects. We can provide them with perfect support here with our global trade fairs."

Bastian MingersHead of the Food & Food Technology Division at Koelnmesse GmbH

The contract has a term up to and including 2024.

Source: Cologne Trade Fair, AnugaFoodtec

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