Virgin fibre cartonboard could reduce the carbon footprint of cosmetics packaging

A recent study by Metsä Board suggests that switching to virgin fibre paperboard could reduce the carbon footprint of cosmetics packaging by up to 50 %. The study was verified by the IVL Swedish Environmental Research Institute.

A recent study by Metsä Board suggests that switching to virgin fibre paperboard could reduce the carbon footprint of cosmetics packaging by up to 50 %. The study was verified by the IVL Swedish Environmental Research Institute.

A recent life cycle analysis by Metsä Board suggests that there could be environmental benefits to switching from pulp and standard folding boxboard to virgin fibre board. According to the study, which was verified by the IVL Swedish Environmental Research Institute, this choice of material could reduce the carbon footprint of cosmetics packaging by up to 50 %.

The study is based on standard European cartonboard qualities and compares their potential climate impact over the entire life cycle from production to disposal.

Possible CO₂ reduction through fossil energy savings

The study suggests that significant savings could be achieved through the high proportion of fossil-free energy used in the production of virgin fibre paperboard. In addition, the lower grammage of the Metsä Board cartonboard could lead to a further reduction in CO₂ emissions without having to accept significant losses in stability or functionality.

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„The beauty and cosmetics industry is increasingly focussing on reducing emissions along the entire value chain. It is therefore crucial that we provide brands with well-founded, verified data,“ explains Anne Uusitalo, Product Safety and Sustainability Director at Metsä Board. „Our virgin fibre paperboards could enable significant sustainability benefits without compromising on performance and quality.“

Significance for Scope 3 emission balances

Product packaging is a key component of the Scope 3 emissions of companies in the cosmetics industry. The assessment covers not only raw material extraction and production, but also end-of-life disposal. Metsä Board states that it provides its customers with detailed carbon footprint analyses and customised life cycle assessments.

Comparable studies for pharmaceutical packaging

Last year, Metsä Board had already published comparable, verified assessments for the carbon footprint of its paperboard qualities for pharmaceutical packaging. Here, too, the use of virgin fibre materials showed considerable savings potential.

Further information on the study and Metsä Board's paperboard grades can be found here: Technical report on the study Verification report

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