WestRock, a provider of paper and packaging solutions, has entered into a joint cooperation with PEFC Germany (Programme for the Endorsement of Forest Certification). The aim is to raise awareness of sustainable forestry.
„WestRock and PEFC share the belief that sustainability is about meeting the needs of today without compromising the ability of the next generation to do the same. The PEFC „Find your roots“ campaign is a great way to raise awareness of one's origins and emphasise the importance of roots“.
Pat Lindner, President of WestRock Consumer Packaging.
WestRock has one of the world's largest third-party certified fibre sourcing systems. All WestRock carton types use wood from responsibly managed and PEFC-certified forests.
This is PEFC
PEFC is a transparent and independent system for the Ensuring sustainable forestry. The PEFC seal guarantees that the wood and paper products that consumers buy are not of questionable origin or never from overexploitation, but from sustainably managed forests originate
Source: WestRock
