Sweet 90, it's time to get nostalgic: Langnese Honig, founded in 1927, is celebrating the company's anniversary with a „Nostalgia Edition“ of its honey classics „Sommerblüte/Goldklar“ and „Landhonig/Goldcremig“. This includes labels in a retro design with a historic brand logo and an equally traditional metal lid and is limited until the end of 2017.
Tradition meets action
A laurel wreath, black on gold with a red 90 in the centre: this is how Langnese Honig marks its milestone birthday. The „Nostalgia Edition“, with historic brand lettering on the labels and, of course, in the brand-specific 6-corner jar, as used by Langnese Honig since the 1930s, will be available in stores from 1 September to 31 December 2017.
The Langnese honeys in the nostalgic design will be flanked by the use of specially designed and customised displays as well as TV support throughout the campaign period. PR and online communication will ensure further attention.
