The food discounter Norma is continuing its initiative to continuously reduce plastic and is expanding its range of sustainably packaged products: The Nuremberg-based company is changing the packaging of its Powertec Electric Mignon AA and Powertec Electric Micro AAA batteries. While these were previously wrapped in a cardboard card with a plastic blister cap, they are now being replaced by pure cardboard packaging. In the coming months, the changeover will also take place for other battery types.
The new battery packaging is not only better for the environment thanks to the resources saved. The fact that the sleeves are now made entirely of cardboard, they can easily be returned to the recycling cycle, by disposing of them in the paper waste. They therefore not only offer customers a sustainable alternative, but also a little more convenience in everyday life.
Norma saves even more resources through efficient packaging - because in addition to changing the material, the contents have also been adapted: Powertec Electric Mignon AA and Powertec Electric Micro AAA will in future contain ten instead of eight batteries per pack. This means that less packaging needs to be produced overall. The price per battery remains unchanged. If you need even more energy, you can also go straight for the 20-battery box in future: the large version of both AA and AAA batteries will also be available in cardboard-only packaging in future.
The Nuremberg-based food discounter has been pursuing a consistent sustainability strategy for years and is saving more and more resources with minor adjustments. The sustainable battery packaging is just one example of this and save an estimated 20 tonnes of plastic per year. Norma has also already made various adjustments to potato nets, cotton buds and grass paper bags, thus making a valuable contribution to a positive environmental balance.
Source: Norma
