Italian manufacturer MKTG Industry describes its new „Flatty“ with elasticated band closure as the smallest reusable paper packaging for make-up powder. Compared to the conventional Flatty, the updated version is completely customisable, right down to the elastic band.
In the development of the Packaging innovation The aim was to achieve the thinnest Primary packaging design. Accordingly, the container is only five millimetres thick. It can be taken anywhere and fits perfectly into the smallest of handbags or even sports bags or jacket pockets, writes the company from Crema.
Powder compact is held in place without sticking
The new Flatty consists of Cardboard packaging and Paper and is therefore sustainable and environmentally friendly. Inside the Flatty a compartment has been provided to hold the powder compact in place without having to stick it down. This feature allows the powders to be exchanged and the different packs to be separated correctly later on.
The new Locking mechanism with an elasticated band allows users to use the packaging again and again and to regularly replace the make-up it contains. The MKTG customers can choose from many different colours and thicknesses of elastic bands.
Available in any size and colour
MKTG Industry supplies the FlattyPaper packaging according to your own specifications in any size and window dimensions. The decor can also be customised. A wide range of special papers is available for this purpose, which can be customised by Four-colour printing can be decorated. Engravings and Hot stamping are possible.
[infotext icon]Learn more about MKTG Industry
At the recent Cosmetic Business trade fair, MKTG Industry presented a Sustainable, paper-based lipstick tube. You can find out more about the company on the homepage:
http://www.mktgindustry.com
