Cailler is the oldest chocolate brand still in existence in Switzerland. The premium brand of the Nestlé Group is now coming up with new e-commerce packaging made from corrugated cardboard. The packaging concept is designed so that all pack sizes that can be ordered in the online shop can be shipped in it.
The demands on the new Dispatch packaging for Callier chocolate was high. It had to convey a high-quality impression, be easy to open and be flexible enough to simplify the logistical processes. It was ultimately developed and produced by DS Smith.
The shipping packaging represents E-commerce customers The first physical contact with the product. This is why companies are now paying particular attention to this.
For the chocolate from Broc in the canton of Fribourg, DS Smith opted for a fine Corrugated cardboard wrap packaging. The outside is largely natural. The Maison Cailler logo and stamp - with the Swiss flag and the words „Chocolat suisse depuis 1819“ - emphasise the manufacturer's origins and long tradition.
One transport packaging for all product sizes and order quantities
Once opened, an impressive rural backdrop unfolds in the style of the artistic silhouettes that adorn all Cailler creations. The Internal pressure is in monochrome brown and shows motifs such as mountain meadows, carriages and people.
Through Creasing The wrap-around packaging can be variably adapted to the chocolate box sizes available in the online shop thanks to the special design on the sides and flaps. Not only three different product sizes, but also different order quantities can be easily dispatched with the box. The inner construction holds the boxes of chocolates securely in the box. Reinforced edges provide additional protection for the chocolate products.
The packaging can be opened easily using a Self-adhesive tape and a Outer thread. The mono-material packaging consists entirely of corrugated cardboard and can therefore be completely disposed of and recycled via the material cycle.
