Lars Wismer becomes Director of glasstec

glasstec will have a new Director from 1 December. Lars Wismer is a familiar face in the industry and will also be responsible for A+A in addition to the glass trade fair.

On 1 December 2022, Lars Wismer (49) will become the head of glasstec, the world's leading trade fair for the glass industry, and A+A, the international trade fair and congress for personal protection, occupational safety and health. As Director, he is responsible for the international Glass Technologies portfolio with the glasspex and glasspro trade fairs for the Indian market as well as the international Occupational Safety & Health portfolio with the TOS+H, CIOSH and OS+HA trade fairs.

„I am looking forward to being back on board at Messe Düsseldorf and working together with a strong team further expand the leading position of the two leading trade fairs and the international portfolios„, explains Lars Wismer.

Wismer is a familiar face at Messe Düsseldorf. Thanks to his 16 years as Senior Project Manager, the event professional knows Messe Düsseldorf very well. He also has extensive experience in the management and marketing of large, international events. Most recently, he was Executive Director Sports at D.LIVE GmbH & Co. KG as Executive Director Sports for D.SPORTS Events, Sales, PR/Communications and Marketing. 

„I am very pleased that we have been able to win Lars Wismer back for Messe Düsseldorf. He has many years of expertise in the management of international events in Germany and abroad„, comments Petra Cullmann, Executive Director at Messe Düsseldorf.

The next glasstec will take place from 22 to 25 October 2024 at the Düsseldorf Exhibition Centre.

Source: Düsseldorf Trade Fair Centre