GreenChoice - new brand for food packaging from Wipak

Wipak presents GreenChoice, a new brand for sustainable, flexible packaging. Recyclable, renewable and recycled materials are to be used in this portfolio.
(Image: Wipak)

Wipak presents GreenChoice, a new brand for sustainable, flexible packaging. Recyclable, renewable and recycled materials are to be used in this portfolio.

The company's sustainable portfolio in the food packaging sector is intended to help partners and customers achieve ambitious sustainability goals. The move fits in with the corporate strategy for more CO2 neutralityt.

„A commitment to sustainability is not enough to make decisive and rapid progress. GreenChoice is dedicated to a single goal: to make the decision to choose more sustainable packaging easier and more transparent.“ Hery Henry, Group Head of Brand & Sustainability

Sustainability goals of the company

The company has set itself the goal of reducing its corporate footprint to zero by 2025. The green product series offers a wide range of flexible packaging, making it easier for customers to choose a sustainable solution. Wipak has set itself the goal, by the year 2025 to reduce the company's footprint to zero. At the same time, the company's sustainable product portfolio, which includes recyclable solutions and products made from recycled and renewable raw materials, is being continuously expanded.

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„However, a commitment to sustainability is not enough to achieve decisive and rapid progress. In this sense, GreenChoice is dedicated to a single goal: making the decision to choose more sustainable packaging simpler and more transparent.“ Hery Henry, Group Head of Brand & Sustainability

SourceWipak