
The annual „Product Innovation in Glass“ award was presented on 18 November. With this award, the Glass Packaging Action Forum honours innovative products packaged in glass from the food and beverage industry that stand out. After an online-only award ceremony last year, the nominees and winners - who were selected in advance by an independent jury - were once again honoured with a glass Möbius strip at the 2021 Trend Day Glass in Munich.
Presenter Maxi Sarwas, together with Oliver Wiegand, Vice President of the Bundesverband Glasindustrie e.V., revealed the secret of this year's winners of the „Product Innovation in Glass“ award at the Paulaner am Nockherberg in Munich. In the „Small Companies“ category, the expert jury decided in favour of „Cocktale“ from C&L Mixology GmbH, stating: „With ‚Cocktale‘, C&L Mixology GmbH is breaking away from the classic with a coherent overall concept and developing an innovative and inspiring premium product. The individual bottle shape is modelled on the design of a perfume bottle and offers harmonious packaging for the bottled cocktails. The company also uses the glass packaging as a storyteller and creates individual moments of enjoyment. through a QR code on the bottle that provides the right music for every cocktail."
Hitchcock GmbH won the „Medium and Large Companies“ category with its „Hitchcock Juice Collection“. The jury's reasoning: „The ‚Hitchcock Juice Collection‘ from Hitchcock GmbH radiates high quality and quality awareness through both the contents and the packaging. The company consciously continues the iconic and unmistakable bottle shape as a trademark with the new juices, but reinterprets it with an enhanced design in the form of a larger and blue glass bottle. The simple label design with the fruit as a symbol ties in with this and completes the well thought-out product innovation."
The participants of the Glass Trend Day - both on site and online - once again had the honourable task of choosing their „audience favourite“ from all the nominees. The winner was the „Cofi Loco“ bean coffee in a glass milk bottle with a flavoured lid from Cofi & Co GmbH & Co. KG.
Spirits, grain, coffee & hard seltzer: the 2021 nominees
The nominees for the „Product Innovation in Glass“ 2021 were of course also presented at the Glass Trend Day and honoured with a certificate. In addition to the winner „Cocktale“, the jury nominated the spirits „No 685 Deutsches Herbstlaub“ and „No 145 Sizilianische Mandarine“ from DSM Deutsche Spirituosen Manufaktur GmbH and „Cofi Loco“ from Cofi & CO GmbH & Co. KG in the „Small Companies“ category. The nomination list for the „Medium and large companies“ category included the winner „Hitchcock Juice Collection“ and the „Berentzen Burgmannshof Korn“ from Berentzen-Gruppe Aktiengesellschaft and the „Infusion Fruity Hard Seltzer“ from the Kaltenburger Kellerei GmbH & Co. KG.
Source: Glass action forum
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