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Schur Flexibles is now called adapa

Surprise at Fachpack. Until recently, nothing had leaked out - shortly after the start of the trade fair, Schur Flexibles announces: The company is getting a new name. „adapa“ is intended to emphasise the new strategy, in which sustainability is a driving theme.

Surprise at Fachpack. Until recently, nothing had leaked out - shortly after the start of the trade fair, Schur Flexibles announces: The company is getting a new name. „adapa“ is intended to emphasise the new strategy, in which sustainability is a driving theme. 

Headquartered in Austria, the fast-growing European group has 2,200 employees and 22 production sites in eleven countries. The new name - adapa - is the logical next step for the company, whose members have further strengthened their collaboration to respond to new challenges, the company said

The new name is derived from „adaptive packaging“ and is intended to emphasise one of the company's values - adapting to challenges in a constantly changing world. 

Schur Flexibles wins the German Packaging Award for the VACUshrink(re) MEX 55. Strictly speaking, the award winner is now called adapa

The aim is a genuine circular economy for flexible packaging

The new strategy consists of short and long-term measures aimed at sustainability, organic growth, operational excellence and innovation/digitalisation. 

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adapa's sustainability strategy aims to establish a genuine circular economy for flexible packaging, thereby minimising CO2-footprint with every step. 

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