Packaging manufacturer Coveris has developed a sustainable packaging solution for the salad range together with the British food-to-go company Pollen + Grace. The new packaging is recyclable and is designed to make the salad stand out better on the shelves.
In collaboration with Coveris, Pollen + Grace has launched a new packaging solution for its salad range on the UK market. It consists of square Kraft paper bowls with a PE coatingwhich prevents the penetration of moisture, printed cardboard banderoles and transparent mono-rPET lid made from at least 30 per cent recycled components.
The new stackable packaging is designed to make Pollen + Grace salads stand out from other products on the shelf and increase their brand presence. With its experience in the printing sector, Coveris Improve the colour management for the cardboard sleeves of the saladsto guarantee a consistent colour standard.
"We are delighted to be working with Pollen + Grace to develop a dynamic and eye-catching packaging solution that makes a big impact on the shelf for consumers. The new packaging not only emphasises the quality and freshness of the salads, it also brilliantly conveys the vibrancy of the ingredients and the values of the brand."
Paul RobertsonCoveris' Food-on-the-move Sales Director
Rosanna McCallum, Head of Operations at Pollen + Grace, adds: "We are now utilising this new recyclable packaging and combining it with recycled material to create a more sustainable packaging solution. A circular economy for our packaging to create."
Source: Coveris
