Boris Maschmann, CEO of Smurfit Kappa in the DACH region

Boris Maschmann, CEO Smurfit Kappa in the DACH region, explains why switching from manual to automated packaging at mymuesli was the right step. (Image: Smurfit Kappa GmbH)

Portrait photo of a smiling man in a light blue shirt. Boris Maschmann, CEO Smurfit Kappa in the DACH region.

Boris Maschmann, CEO Smurfit Kappa in the DACH region, explains why switching from manual to automated packaging at mymuesli was the right step.