Thimm: Gift packaging for online shipping

For the online delivery of freeze-dried fruit, Thimm developed sustainable gift packaging with an eye-catching inner print for the company Buah.

Thimm has developed sustainable gift packaging for the online dispatch of freeze-dried fruit for the company Buah. The new boxes are characterised by an appealing design, in particular the eye-catching print on the inside.

Since 2015, the Bavarian start-up Buah has specialised in freeze-dried fruit and sells it via its own online shop. With a clear reference to the name, as „Buah“ means „fruit“ in Indonesian, the company relies on sustainable packaging solutions from Thimm: for the An environmentally friendly product carton was developed for the distribution of fruit in gift sets. This contains freeze-dried kiwis and sour cherries in reusable jars. Wooden tongs for removing the fruit are also included.

The two-part corrugated cardboard packaging consists of consisting of a hinged lid box as an outer box and an inlay. Both components are made of EE flute and have been designed to fit perfectly. The inlay serves both as transport protection and for product presentation, which also means that dispenses with additional packing material can be realised.

 

Display

Thimm Buah online shipping
(Image: Thimm)

The brown outside of the boxes was printed in one colour using an efficient direct printing process. The all-over colourful inside is the highlight of the packaging and has been produced using the digital printing process. This internal printing not only improves the perception of the products, but also presents the Buah brand. Opening the packaging thus becomes a positive experience for customers and turns it into an effective marketing tool to present the Buah products and brand. After use, the corrugated cardboard boxes can be easily integrated into the recycling process or reused by customers as a sustainable storage solution.

Current Thimm is developing a display solution together with Buah, to support the entry into stationary retail.

SourceThimm

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