Werner & Mertz and PreZero start co-operation
As part of the Recyclate Initiative, PreZero is now the new cooperation partner responsible for licensing recyclable packaging made from recycled material from Werner & Mertz.
Read more "
PreZero launches its online tool PreZero SPOT (Sustainable Packaging Optimisation Tool). The online tool enables manufacturers and distributors of packaging to carry out an assessment of their own product portfolio.
The aim of the new tool is to use the online solution and additional advisory services to to promote sustainable packaging design as well as conserving resources and reducing packaging waste in line with consumer wishes and policy requirements.
If the new EU Packaging and Packaging Waste Regulation (PPWR) is adopted, only recyclable packaging may be placed on the market from 2030. With the PreZero software tool and accompanying consulting services, manufacturers and distributors of packaging can ensure tomorrow's requirements today. The advantage of PreZero's approach lies in the synergy of operational packaging expertise that the company has gathered in the areas of production, retail and recycling. plus smart digital analysis. All in all, this ensures that sustainable and recyclable packaging solutions are created. And it also sends a clear message to consumers: We care about conserving resources and the environment.
Sustainability tool for more recyclable packaging
With SPOT, packaging manufacturers and distributors of packaging can easily find your way through the jungle of paragraphs in the various standards on recyclability. The tool evaluates the recyclability of packaging based on its material and the respective components (e.g. packaging materials, colourants, adhesives, labels). In addition, the browser-based analysis tool Optimisation potential as defined by the legislator on. The effects of possible changes to packaging components can also be simulated. Product portfolios can be further developed over time and reports on the entire portfolio or individual product ranges can be created at the touch of a button.
Thanks to the collaboration with Schwarz IT, STACKIT and XM Cyber, the use of the tool Highest standards of data security covered. In addition to the online tool, PreZero also offers additional consulting services and supports companies in the development and production of recyclable packaging. After all, the circular economy is still a new and very complex topic for many sectors and industries.
Politicians and consumers demand more sustainability
More and more manufacturers are facing the challenge of designing more sustainable packaging. This is also due to the legal framework conditions, which could become significantly stricter in the coming years. If the new PPWR comes into force, it will be prohibited from 2030 to place packaging on the market that has a recyclability rate below a certain percentage. However, manufacturers may already be faced with higher costs for this packaging before then: Due to thehe further development of Section 21 of the Packaging Act and the Establishment of a future fund model for licence fees in the coalition agreement can result in significant additional costs. With the online tool and its analysis and evaluation functions, companies can avoid unwanted penalties and reduce costs for licensing fees and levies.
„Companies can use the tool to determine the recyclability of their packaging and develop it sustainably. This not only fulfils political requirements, but also makes a positive contribution to a functioning circular economy. As part of the Schwarz Group, we have experts in-house at PreZero who are familiar with the needs of manufacturers, retailers and waste disposal companies. This makes us a strong consultant and partner for manufacturers and distributors in the circular economy and packaging industry alike.“
Alexander Root, Titular Managing Director Sustainable Packaging at PreZero International
The SPOT evaluation tool from PreZero means that manufacturers and retailers can Investment in a compliant packaging portfolio, which also fulfils customers' wishes for sustainable consumption. With the results of the analyses and the input from PreZero's consulting services, companies can already set the course for sustainable, environmentally friendly packaging solutions.
Source: PreZero
PreZero - More news
Packaging Valley invites you to Sustainability Day 2025 - registration started
Packaging Valley invites you to the Sustainability Day in Filderstadt on 24 July 2025. Representatives from industry, trade and design will discuss sustainable strategies in packaging machine construction.
Read more "
Shopping baskets made from PreZero recyclate
In future, the shopping baskets in Lidl and Kaufland shops will be made from post-consumer recyclate processed by the PreZero environmental division.
Read more "
Packaging optimisation with a digital platform
PreZero presents a web-based solution for packaging optimisation. PreZero SPOT was developed in co-operation with Packaging Cockpit.
Read more "
Kaufland natural cosmetics in silphie packaging
Kaufland is now packaging some of its natural cosmetics products in packaging containing 35 per cent Silphie fibres. The packaging paper is produced by PreZero, the Schwarz Group's environmental service provider, and sold under the OutNature brand.
Read more "
Cooperation for corrugated board made from alternative fibres
OutNature and Papierfabrik Meldorf are entering into a partnership. The two companies want to make paper production more sustainable.
Read more "