Vytal expands into the US market
Vytal Global, the Germany-based digital platform for reusable packaging, is taking over parts of its US competitor Turn.
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Vytal has expanded its product portfolio and now covers all to-go and delivery food with reusable packaging for sushi, burgers and pizza as well as flexible event cups and reusable cutlery that can be put together.
The digital reusable supplier will be showcasing its innovations from 30 April to 4 May at the leading trade fair for the hotel, catering, bakery and confectionery industries Internorga.
„By expanding our product portfolio, we can provide even better support to our partners in the event and function organisation sector, as well as to caterers in the sushi, Asian food, burger and pizza sectors, who are important for food delivery services, in avoiding single-use packaging waste. Our Digital reusable system with a return rate of 99 per cent is already being used successfully by hundreds of thousands of consumers. At this year's Berlin Half Marathon alone, we replaced over 13,000 disposable plastic cups and visitors to the Internorga food court will also avoid a lot of disposable waste with us.“
Dr Tim Breker, co-founder and managing director of Vytal.
New dispensing and redemption machines
As a further highlight at the trade fair, the company will be presenting innovative dispensing and return machines that by scanning the QR code from the Vytal Vytal Bowls prepared in advance and enable contactless take-back. In office and production sites of large companies and co-working spaces in particular, this makes future-oriented and waste-free employee catering child's play and convenient.
„Flexible, healthy and sustainable catering is becoming increasingly important. The proportion of to-go and even delivery meals is also rising sharply in company catering on. By expanding our product range and integrating vending machines, we are offering a modern, holistic solution with transparent impact measurement and therefore a sustainable competitive advantage. Together with our partners, we are making reusable packaging the standard for to-go and delivery food,“ says Breker.
The organisers of Internorga have Vytal nominated for the Future Prize, which honours companies that think, operate and produce in a future-oriented way. This year, after a digital award ceremony in 2021, the award ceremony will once again take place as a gala event on 29 April.
SourceVytal
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