In this interview with Dr Jan-Hendrik Kempkes from Interzero, we discuss the background and consequences of the current PCR shortage. We talk about Interzero's new market analysis, causes and solutions, practical examples, the role of design for recycling and chemical recycling - and how Interzero believes the industry can become fit for the future. At the end there are personal assessments and a clear appeal.
The PCR gap: Circular Packaging 2030 - Dr Jan Hendrik Kempkes, Interzero
The use of recyclate is faltering: packaging should become more sustainable - but the necessary post-consumer recyclate (PCR) is in short supply in many places. In a new market analysis, Interzero shows where the causes lie and what companies can do now. In conversation: Dr Jan-Hendrik Kempkes, Head of Legal & Regulatory Affairs.