SIG is now cooperating with the Hungarian milk brand Sole-Mizo. The strategic partnership aims to strengthen the Hungarian dairy market through innovative packaging solutions and improved production technologies.
Sole-Mizo, a Bonafarm Group company, has installed the state-of-the-art SIG Midi 12 Aseptic filling machine to fill a variety of dairy products in SIG's MidiBloc and MidiFit packaging formats. These packs are designed to optimise the presentation of Sole-Mizo's products and offer numerous practical benefits such as easy pouring and storage.
The new packaging machine makes it possible to fill up to 12,000 packs per hour and offers flexibility in the selection of pack formats, volumes and opening solutions. This should help Sole-Mizo to differentiate itself in the highly competitive market and respond quickly to the changing demands of consumers and retailers.
Market customisation and consumer needs
Titus Kuk, Plant Manager at Sole-Mizo, emphasised the importance of the new partnership: „Through our collaboration with SIG, we can further differentiate our Mizo brand in Hungary. The new packaging formats not only offer practical benefits, but also help us to market our premium products more effectively.“
Jovana Pinter, Head of Sales South East Europe at SIG, added that SIG's filling technology offers customers a high degree of flexibility: „The ability to fill different products and packaging formats on the same machine is a great advantage for our customers. This allows them to react quickly and efficiently to market demands.“
Source: SIG
